We make cool shit for cool brands.
We make merch. Just not the boring, corporatey kind.
It starts with your brand. Not a catalog.
You know your business. We know merch.
We get to know your brand, your customers, and what you're trying to accomplish—then figure out what you should make, what it should look like, and how to make it something people actually want.
No digging through catalogs. No settling for whatever happens to come in your brand color. We start with a blank page.
What we do
1.
MERCH STRATEGY
Make the right merch.
You don't need more merch. You need the GOOD merch. The cool shit.
We consider your brand, customer, goals, season, price points, and retail environment to build an assortment that makes sense for your business—and gives people something worth getting excited about.
The strategy may include:
ASSORTMENT PLANNING - SEASONAL COLLECTIONS - PRODUCT STRATEGY
PRICING - PROMOTIONAL PLANNING
CREATIVE DESIGN
2.
Make it yours.
This is where the fun starts.
We develop the creative direction, graphics, colors, storytelling, and little unexpected moments that turn a group of products into a collection that feels unmistakably you.
This phase may include:
CREATIVE DIRECTION - CUSTOM GRAPHICS - COLLECTION CONCEPTS
PACKAGING - PRESENTATION
3.
CUSTOM PRODUCT DEVELOPMENT
Designed. Not decorated.
We don't start with a blank sweatshirt. We start with a blank page.
Silhouette. Fabric. Color. Wash. Fit. Trims. Decoration. Labels. Packaging. We consider the whole damn thing—because your brand deserves something nobody else has.
This process may include:
CUSTOM FABRICS - SPECIALTY WASHES - CUSTOM TRIMS - UNIQUE EMBELLISHMENTS
UNIQUE SILHOUETTES - HIDDEN DETAILS
RETAIL MERCHANDISING
4.
Made to sell.
Great merch doesn't make money sitting in a stock room.
We can help you figure out how to present it, promote it, price it, and move it—bringing decades of retail merchandising experience to brands that don't have a merchandiser on staff.
This service may offer:
STORE PRESENTATION - VISUAL MERCHANDISING - PROMOTIONAL STRATEGY
MARKDOWN PLANNING - SELL THRUGH ANALYSIS
Not sure what you need?
You don't need to know the answer.
You're an ice cream maker.
A Pilates instructor.
A BBQ pitmaster.
A museum curator.
A cannabis entrepreneur.
We don't expect you to be a merch expert. That's our job.
Come to us with a fully formed idea, a half-baked thought, or simply, “Our merch sucks. Help.” We'll figure out the rest.
